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How to write an effective press release
Online press releases have become an integral part of online marketing and SEO. Not only can you use this affordable and effective method to get…

7 Top Reasons to Use Email Marketing Campaigns
Email marketing is one of the best ways to promote yourself and your business, whether you have a brick-and-mortar store or a strictly online business.…

Using WordPress as a content management system
At Sanctuary Marketing Group we've become very fond of the Wordpress software platform. It's a valuable and affordable tool for our clients and we are…

E-Commerce
8 Elements of an effective E-Commerce website As you may know, e-commerce is a big deal these days. According to comScore, $29.1bn was spent online…

Notes on the 22 Immutable laws of marketing
This is not a book review and I am not going to fully endorse this book, nor am I going to say that it’s a…

SEO Friendly Design – Part 6: Goals and consistency
Continuing our discussion of search engine friendly design considerations I offer you part 6 of a 6 part series on SEO friendly design: Design your…

Duplicate content (Good or Bad?)
For writers such as myself it makes sense that I want as many people as possible to read what I have to say. The first…

SEO Friendly Design – Part 5: Readability & coding
Continuing our discussion of search engine friendly design considerations I offer you part 5 of a 6 part series on SEO friendly design: Readability SEO…

Design is a critical element to your business success online
I'm a designer by trade. I have a degree in graphic design and illustration and design is ultimately what I'm really good at. I appreciate…

Starting and marketing a new business online
For those intrepid, brave souls who just started a business or recently moved to the web you might be wondering where you should start? How…

SEO Friendly Design: Part 4 – Text design and Page Elements
Continuing our discussion of search engine friendly design considerations I offer you part 4 of a 6 part series on SEO friendly design: Text design…

SEO Friendly Design: Part 3 – Navigation
Continuing our discussion of search engine friendly web design considerations I offer you part 3 of a 6 part series on SEO friendly design and…

SEO friendly design: Part 2 – Organization and research
Continuing our discussion of search engine friendly design considerations I offer you part 2 of a 6 part series on SEO friendly design: So how…

Ten ways to use LinkedIn.com
What it is: Linkedin.com, the professional’s version of social media networking can be an effective way to grow your business. There are a number of…
A quick overview of social media for business (Updated)
Updated article: 11/2021 (Original publication June 2009) "Social computing is not a fad. Nor is it something that will pass you or your company by.…
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