Articles

How to use Social Media – A guide for the disenchanted

I get a lot of questions about social media. Everyone hears the names and terms buzzing around the internet and on the news. Facebook. Twitter.…

Twitter or Facebook? Small Business Social Media Marketing

Twitter is another way to connect with people on social media and spread information about a particular subject. There are a lot of people that…

What Makes an Effective Landing Page?

Too many people with websites have yet to understand the importance of the landing page. This is truly a visitor’s first impression of your brand…

Email Marketing Best Practices – The Basics

Email marketing can be one of the most easiest and affordable ways to connect with a customer. All you have to do is load up…

Can Adobe’s Social Analytics Make a Dent in the World of Social Analytics?

If you have done any research on Adobe's Social Analytics, you may already know a bit about it and what it promises to do for…

Google Webmaster Tools Gets an Update

While Google Webmaster Tools is already an efficient way to help your site or blog get more traffic, better visibility and higher rankings for searches,…

Best Practices for Adding Facebook’s ‘Like’ into Your Content

Currently, there are no marketing campaign methods that do not include an emphasis on internet marketing – at least not highly successful ones. There are…

Is Your Email Marketing Campaign Mobile Ready?

You finally have quite an impressive email marketing campaign in place and are ready to launch it and wait for the results. Sounds easy enough…

SEO: What Is Your Domain Authority?

If there is a single metric that you should be focusing your link building and SEO efforts on, it is your domain authority. But, if…

How to Select an Inbound Marketing Agency

If you are interested in increasing your web traffic via content marketing services or by using an inbound marketing agency, it is important that you…

The Power of Customer Reviews in Local Searches

If you are trying to boost search engine optimization for the new day, there are some things that you need to change. In the past,…

67% of Organizations Plan on Increasing Email Budget in 2012

Even though the trend seems to be to move towards focusing on inbound marketing, new reports indicate that 67% of organizations plan on increasing their…

When Was the Last Time You Used the Yellow Pages?

I'm guessing not recently. Am I right? I mean maybe you've used it to prop open a door or serve as a booster seat for…

The 411 on 301 and Rel=Canonical Tags

If the title has you scratching your head you may not be as nerdy as us, at least not yet. Luckily those who are not…

What is WordPress?

If you haven't already used WordPress yourself, you have probably at least heard of it. Either way it is a good idea to familiarize yourself…