Kate has nearly two decades of experience in digital marketing, specializing in paid media with a strong foundation in SEO. A graduate of Kent State University’s Fashion School with a concentration in fashion merchandising and business, she originally leaned into the creative side of marketing before discovering her passion for data-driven strategy and performance marketing.

At Sanctuary, Kate leads PPC execution and helps shape paid media strategy across client accounts. She manages research, campaign setup, optimization, and reporting for search, display, remarketing, video, and shopping campaigns on Google Ads and Microsoft Ads. Google Ads certified and always curious, she enjoys testing new platform features and finding smarter ways to improve results.

Outside of work, Kate spends time with her husband, Chris, their two kids, Isobel and Xander, two dogs, and one cat. Their long-running home renovation projects are still underway — Kate handles the design vision while Chris brings it to life. These days, family time often revolves around the kids’ activities: Xander stays busy playing baseball for both his school and a travel team, while Isobel enjoys exploring a variety of sports and has recently developed an interest in photography. They live in Bath, Ohio.